Top 5 Drawing & Coloring Apps on Android in Latin America Q2 2022

The second quarter of 2022 witnessed notable trends in the performance of the top 5 drawing and coloring applications on the Android platform in Latin America. Here, we delve into the specifics of each app's performance, based on data from Sensor Tower.

Phone Case DIY from CrazyLabs LTD maintained a steady presence in the market. Weekly downloads started at approximately 556K at the end of March, dipped to 301K by late April, and then saw a resurgence, reaching around 394K in early June. The app's weekly active users experienced a decline from about 1.6M at the end of March to around 1.1M by the end of June.

Pixel Art Games: Pixel Color by Rejoy Studio showed a significant upward trend. Weekly downloads rose from 233K in late March to an impressive 417K by the end of June. Correspondingly, weekly active users increased from around 406K to 941K in the same period. The app also saw incremental revenue growth, peaking at $15 in early May.

DIY Keyboard, another app by CrazyLabs LTD, experienced fluctuating download numbers. Starting with 237K downloads in late March, the app peaked at 336K in mid-May before declining to 176K by the end of June. Weekly active users followed a similar pattern, starting at approximately 424K and fluctuating to end at around 408K.

Paint by Number: Coloring Game from Oakever Games saw a stable performance in terms of downloads and active users. Weekly downloads hovered around 248K in late March and slightly declined to 182K by the end of June. Weekly active users remained quite stable, starting at about 1.6M and ending at around 1.4M. Revenue showed a general downward trend, with a peak of $130 in mid-April and ending at $53 by the end of June.

Happy Color®: Coloring Book by X-FLOW maintained consistent performance through the quarter. Weekly downloads showed minor fluctuations, starting at 273K in late March and ending at 207K by the end of June. Weekly active users remained relatively steady, fluctuating around the 2M mark throughout the quarter. Revenue peaked at $74 in early May before stabilizing around $42 by the end of June.

These insights from Sensor Tower highlight the dynamic nature of the drawing and coloring app market on Android in Latin America during Q2 2022. For more detailed insights and data, visit Sensor Tower.